Press release

In this fast-paced world of corporate events it’s important to stay ahead of industry trends and innovative solutions. Proske is proud to announce a series of three insightful webinars designed to equip event managers and corporate decision-makers with the knowledge and tools needed to navigate the future of event planning:

DIGITAL SOLUTIONS IN THE CONTEXT OF CORPORATE EVENTS

At Proske, our focus is to make the complex simple through a strategic approach to events and live marketing. Technology and digital solutions are one of our key offerings with which we want to shape the future of events. Being at the forefront of our industry‘s journey and having a close eye at upcoming trends is paramount to us. When looking at exactly those trends, you can see that all are to a great extend influenced by digital solutions, be it sustainability, disruptive event formats, personalization, or data analysis. This is why we have decided to take a deeper look and share our take on industry development.

What are important touch points in the event lifecycle and where should you be utilizing digital solutions?

Our first webinar, titled “Communication and Extended Engagement” focuses on how digital event platforms can support with increasing touchpoints with your audience, implementing holistic and long-term communication strategies while extending the reach of an event and its impact. We will discuss why digital tools are integral to strategic event management, how they offer substantial benefits such as cost and time savings, higher attendee satisfaction, and enhanced brand exposure.

We will be touching important topics, like the pitfalls of a multi-channel communication approach, which, despite its widespread use, often leads to increased errors, technical glitches, and a convoluted data analysis process due to the multitude of tools involved. Here, the use of a single, comprehensive event platform streamlines communication, making data analysis less complex and is enhancing user experience. More importantly, they hold the potential to significantly boost attendee engagement.

Maintaining attendee engagement is not just important during the event, but also in the pre-event and post-event phases. This holistic approach, facilitated by digital platforms, can maximize the return on investment and pave the way for robust community building and are pivotal for anyone looking to optimize their event management strategies.

In the webinar, we discuss a case study of a global hybrid event, which successfully used a single digital platform to streamline communication and initiated a community among the employees of two merging companies. Utilizing magnid, Proske’s solution for digital and sustainable experiences, 30.000 employees from around the globe celebrated their day 1 as one company and grew together by hosting different community engagement activities in magnid over the following year

Curious to learn more? Watch the first webinar in our on-demand library now!

Don’t miss the opportunity to stay ahead of the curve and discover how digital solutions can revolutionize your corporate events. The first webinar is now available here.

In our upcoming webinars, we will be looking at “Personalization Through Data Analysis and AI” and “Enriching Experiences with Immersive Technologies.” What if we knew how participants behave during an event and how they can be attracted individually? How do participants experience an event and where can we enhance experiences strategically with immersive technologies? Together with our expert team we will be looking for answers to this complex questions.

Want to get ahead of the game?
Contact us now and let’s unlock new digital possibilities together:

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